P1racenews AI automatic summary:
As Cadillac prepare to join the F1 grid in 2026, it has announced the start of a major partnership.
The Cadillac F1 team has partnered with Tommy Hilfiger for its inaugural 2026 season, with the fashion designer brand becoming the team’s official apparel sponsor. This move signifies Cadillac’s commitment to entering the F1 grid under new technical regulations. The team’s approval from F1 in March paved the way for its entry as the 11th squad. Tommy Hilfiger’s previous F1 association with Mercedes adds to their credibility in the motorsport world. Cadillac’s team boss highlighted the partnership as a blend of American icons driving innovation in both entertainment and engineering. The future driver lineup remains uncertain, but the team’s collaboration with Tommy Hilfiger assures the brand’s visibility on the teamwear in the upcoming season.
